Help people find you. Make the next step clear.
A useful website explains what you offer, where to find you and how to get in touch. Search and measurement help you understand how people reach it.
Included search foundations
Your website uses readable HTML, descriptive page titles and descriptions, image descriptions and layouts for phones. At approved launch, the build uses your live domain for canonical page addresses and the sitemap. Private previews stay out of search indexing.
Keep your services or menu, opening hours, contact details and photographs current. Send the information and images you want customers to see. We prepare changes for your approval before publication.
What this means for your business
Search-friendly pages give search engines useful information to work with. A clear menu or service list, directions and contact actions help visitors take the next step. They do not guarantee a ranking, visitor count or new customers. Google’s search guide explains the basics.
Google Search Console
Search Console shows how your website appears in Google Search, including search queries, impressions, clicks and indexing information. It requires verification that you own the website. This is separate from adding Analytics. About Search Console.
Google Analytics
Analytics measures visits and actions on the website. Useful actions can include a contact-form submission or clicks to call, get directions or open an external booking service. A click is not proof of a completed sale or visit. About Google Analytics.
Google Tag Manager
Tag Manager manages tracking tags. It is useful when you already use marketing tools or need more detailed event configuration. It is not required for every business and does not create traffic. Avoid installing the same Analytics tracking twice. About Tag Manager.
Connect your accounts
Your website is ready for Google Search Console verification and either direct Google Analytics 4 or Google Tag Manager. Your business owns its Google accounts and reports. Send your verification token and Analytics measurement ID or Tag Manager container ID through your normal website update request. We validate the identifiers, prepare the connection for your specific website and version, and ask you to review it before publication. Never send a password or pasted tracking script.
Measurement runs only on your approved live website. Optional Google tags stay blocked until a visitor accepts analytics, with a visible way to change that choice. We need your approved privacy policy before enabling tracking. Direct Analytics and Tag Manager are alternatives, so we do not install both by default. A Tag Manager container must be reviewed for analytics-only use and correct consent behavior. Advertising tags need a separate consent setup. Private previews and fictional demos do not load these tags.
After publication, use Verify in your own Search Console account and submit the live sitemap. For Analytics or Tag Manager, check the intended property or container with a consented visit. Adding identifiers alone does not prove that Google has verified ownership or received data.